tell us about your project, business or product at the heart of our armenian pike
yerevan
why our advertising works so wel
In all the cities where pike can be found, our audience consists of loyal, modern urban dwellers who love to spend money and avoid disappointment when it comes to our brand.
Attracting an audience
We offer over 10+ collaboration options to suit any preference, from review posts to joint merchandise. We'll definitely find something that resonates with your audience
Winning Hearts
expanding into other markets
Pike is already present in five countries around the world, and this number continues to grow each year. Therefore, we are well-versed in the nuances of each region and can assist in creating the perfect collaborative project
Increasing performance
To boost performance, you can choose a collaboration format that will enhance the desired metrics, such as views or reach. We will also share all campaign results with you.
why our advertising works so well
November collections
wanna be in our collection?
don’t wait for the places to be sold out, discuss your plans with our commercial manager now
don’t wait for the places to be sold out, discuss your plans with our commercial manager now
November 12
november 14
november 20
collection
collection
collection
where to create with your own hands
Where to eat a ...secret dish….
dopamine recipes
A collection is an inexpensive tariff and good saving
new month – new collection
stay tuned for updates on this page
new month – new collection
stay tuned for updates on this page
november 27
digest
december's cultural digest
review reels + stories
collaboration
note in the telegram channel
review post + stories
Full PR package
reach from 15 000
reach from 20 000
reach from 1500
reach from 25 000
reach from 3 500
reach from 15 000
300 000 AMD
150 000 AMD
175 000 AMD
individual terms
30 000 AMD
let’s look
at the formats
at the formats
instagram*
Comprehensive Packages
telegram
3D-reels + stories
special projects
stories
place in the collection
250 000 AMD
individual terms
50 000 AMD
35 000 AMD
and more details
place in the collection
review post + stories
3D-reels + stories
review reels + stories
stories
35 000 AMD
150 000 AMD
250 000 AMD
175 000 AMD
50 000 AMD
Cost
Cost
Cost
Cost
Cost
instagram*
collaboration
note in the telegram channel
special projects
Full PR package
individual terms
30 000 AMD
300 000 AMD
cost
cost
cost
cost
telegram
Comprehensive Packages
individual terms
Work details
- Important. We write reviews based on the personal impressions of our editorial team. We won't be dishonest if something doesn't meet our expectations and will note the nuances. Moreover, our experience shows that highlighting such moments ultimately helps improve customer service. However, the level of establishments usually allows us to avoid negative moments.
- If our visit results in only negative experiences, we will refund 50% of the cost. The review itself will not be published, or we can publish the truth — this is negotiable.
- Approximate workflow:
1) Choose the appropriate rate, publication date, and payment method.
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot (if applicable). If we are reviewing an establishment, we also discuss the amount of the required deposit.
3) You thoroughly fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the review.
If we are not planning a visit to your location, you send us high-quality photos/videos of your choice for publication.
4) On the scheduled day, we visit the location, get acquainted with the project, and shoot the review. Then we write a post, supporting the information about the location with our own impressions. We edit the post and prepare stories.
5) We send it to you for approval and make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot (if applicable). If we are reviewing an establishment, we also discuss the amount of the required deposit.
3) You thoroughly fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the review.
If we are not planning a visit to your location, you send us high-quality photos/videos of your choice for publication.
4) On the scheduled day, we visit the location, get acquainted with the project, and shoot the review. Then we write a post, supporting the information about the location with our own impressions. We edit the post and prepare stories.
5) We send it to you for approval and make adjustments if needed (3 edits are free of charge).
- We need at least 7 days to edit the post after receiving the brief/shooting. Therefore, book the publication date at least 2 weeks in advance.
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- FTo obtain the raw footage — 50,000 AMD.
- For urgency (less than 3 working days before the publication date) + 40% of the rate.
Work details
- The exact format is discussed depending on the field of activity and the promoted idea.
- Approximate workflow:
1) Choose the appropriate rate, publication date, and payment method.
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot.
3) You thoroughly fill out the brief for the 3D reels and send references.
4) We create the content: we shoot photos and videos, our specialist creates 3D animation and adapts it to the captured content, write a review, and prepare the introduction from the stories.
5) We coordinate the reels with you before publication. A short story consisting of 2-3 stories, reposting the reel in stories.
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot.
3) You thoroughly fill out the brief for the 3D reels and send references.
4) We create the content: we shoot photos and videos, our specialist creates 3D animation and adapts it to the captured content, write a review, and prepare the introduction from the stories.
5) We coordinate the reels with you before publication. A short story consisting of 2-3 stories, reposting the reel in stories.
- After shooting the content, we take 2 weeks for editorial and editing work and 1 week for posting.
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- To obtain the raw footage — 80,000 AMD.
- For urgency (editing less than 2 weeks after shooting) + 40% of the rate.
Work details
- Important. We write reviews based on the personal impressions of our editorial team. We won't be dishonest if something doesn't meet our expectations and will note the nuances. Moreover, our experience shows that highlighting such moments ultimately helps improve customer service. However, the level of establishments usually allows us to avoid negative moments.
- If our visit results in only negative experiences, we will refund 50% of the cost. The review itself will not be published, or we can publish the truth — this is negotiable.
- Approximate workflow:
1) Choose the appropriate rate, publication date, and payment method.
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot. If we are reviewing an establishment, we also discuss the amount of the required deposit.
3) You thoroughly fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the review.
If the shoot is outside the city, you provide transportation/pay for a taxi.
4) On the scheduled day, we visit the location, get acquainted with the project, and shoot the review. Then we write a post, supporting the information about the location with our own impressions. We edit the reel, write the post, and prepare the stories.
5) We send it to you for approval and make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your publication date and send you a brief. Then we discuss the date and time of the shoot. If we are reviewing an establishment, we also discuss the amount of the required deposit.
3) You thoroughly fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the review.
If the shoot is outside the city, you provide transportation/pay for a taxi.
4) On the scheduled day, we visit the location, get acquainted with the project, and shoot the review. Then we write a post, supporting the information about the location with our own impressions. We edit the reel, write the post, and prepare the stories.
5) We send it to you for approval and make adjustments if needed (3 edits are free of charge).
- We need at least 7 days to edit the reel after the shoot, so book the publication date at least 2 weeks in advance.
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- To obtain the raw footage — 50,000 AMD.
- For urgency (less than 3 working days before the publication date) + 40% of the rate.
Work details
- In the stories, we introduce your brand/event to the audience using the provided materials and information. You will receive 2-3 ready-to-publish stories tailored to your request.
- Approximate workflow:
1) Choose the appropriate rate and payment method.
2) After payment, we confirm your publication date and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the stories. You send us high-quality photos/videos of your choice for publication.
4) We adapt all the received information to the story format, create the layouts, and send them to you for approval.
5) We make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your publication date and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the stories. You send us high-quality photos/videos of your choice for publication.
4) We adapt all the received information to the story format, create the layouts, and send them to you for approval.
5) We make adjustments if needed (3 edits are free of charge).
- Timing: 1-3 days if all materials are provided on time (completed brief and photos/videos).
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- For urgency (less than 3 working days before the publication date) + 25% of the rate.
Work details
- This format is suitable for both new projects on the market and more mature ones.
- Over a period of 4-8 weeks, we publish a variety of news about your project to capture the attention of the entire audience. During our collaboration, the project representative shares all new information, which the editorial team uses to create content about the project.
- Important. We write reviews based on the personal impressions of our editorial team. We won't be dishonest if something doesn't meet our expectations and will note the nuances. Moreover, our experience shows that highlighting such moments ultimately helps improve customer service. However, the level of establishments usually allows us to avoid negative moments.
- If our visit results in only negative experiences, we will refund 50% of the cost. The review itself will not be published, or we can publish the truth — this is negotiable.
- What’s included in the package:
1) Post review or reels review (depending on your project).
2) Inclusion in a collection.
3) A series of stories.
4) A note in Telegram.
5) Choice of: another note in Telegram or a place in a collection.
2) Inclusion in a collection.
3) A series of stories.
4) A note in Telegram.
5) Choice of: another note in Telegram or a place in a collection.
- A total of 5 mentions on Shuka's channels. The content of the PR support package is created individually, taking into account your wishes and our recommendations. The format and dates of mentions will depend on the goals of the advertising campaign.
- To obtain the raw footage — 50,000 AMD.
- We need at least 7 days to edit the post review/reels review after the shoot/receipt of the brief.
- Bonus: All collections are additionally duplicated in the Shuka Telegram channel ❤️.
Work details
- Each month, collections are published that your project can be included in if it fits the theme.
- The themes of the collections are approved by the editorial team a few days before the start of the new month and depend on audience requests.
- Approximate workflow:
1) Choose the appropriate theme and rate, and payment method.
2) After payment, we confirm your place in the collection and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned within 3-4 lines. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your place in the collection and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned within 3-4 lines. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
- Timing: 1-3 days if all materials are provided on time (completed brief and photos/videos).
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- For urgency (less than 3 working days before the publication date) + 25% of the rate.
- Bonus: All collections are additionally duplicated in the Shuka Telegram channel in Yerevan ❤️.
Work details
- Each month, the editorial team publishes an announcement of cultural events for the entire month. There are 5 categories: concerts, festivals, movies, parties, and others. If you want your event to be included in this digest, you need to book a spot in advance. This post will be pinned to the account for the entire month.
- Every Friday, the editorial team releases a weekend events announcement. This can include concerts, masterclasses, tastings, festivals, parties, etc. If you want your event to be featured in this announcement, you need to book a spot in advance.
- Approximate workflow:
1) Choose the appropriate category and rate, and payment method.
2) After payment, we confirm your place in the digest and send you a brief.
3) You fill out the brief, providing detailed information about your event and highlighting points that should be mentioned within 3-4 lines. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your place in the digest and send you a brief.
3) You fill out the brief, providing detailed information about your event and highlighting points that should be mentioned within 3-4 lines. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
- Timing: 1-3 days if all materials are provided on time (completed brief and photos/videos).
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- For urgency (less than 3 working days before the publication date) + 25% of the rate.
- Bonus: All event announcement posts are additionally duplicated in the Shuka Telegram channel in Yerevan ❤️.
Work details
- A note is needed when you want to provide a more detailed account of your event/project/new menu, as we can create a long read about you.
- Approximate workflow:
1) Choose the appropriate rate and payment method.
2) After payment, we confirm your publication date and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the Telegram post. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
2) After payment, we confirm your publication date and send you a brief.
3) You fill out the brief, providing detailed information about your project and highlighting points that should be mentioned in the Telegram post. You send us high-quality photos/videos of your choice for publication.
4) We prepare the post and send it for approval.
5) We make adjustments if needed (3 edits are free of charge).
- Timing: 1-3 days if all materials are provided on time (completed brief and photos/videos).
- Additionally, we can organize a giveaway of your product/service/deposit for our audience — 25,000 AMD.
- For urgency (less than 3 working days before the publication date) + 25% of the rate.
Work details
- Over the course of 4-8 weeks, we publish various news about your project to capture the attention of our entire audience. During our collaboration, the project representative shares all the news, based on which our editorial team creates content about the project.
- This format is suitable for both new projects in the market and more established ones.
- If, for some reason, our visit results in a negative experience only, we will refund 50% of the cost. We will not publish the review, or we will publish the truth – this is negotiable.
- Approximate workflow:
1) Post-review or Reels.
2) Participation in a collection.
3) Stories.
4) Telegram note.
5) Choice: of note in telegram or place in the selection
2) Participation in a collection.
3) Stories.
4) Telegram note.
5) Choice: of note in telegram or place in the selection
- In total, there are up to 5 mentions across all Pike's channels. Depends on the objectives of the advertising campaign
Work details
- We can discuss various win-win integration scenarios in a free format. The options can be diverse, and we are always open to ideas and creativity.
- For example:
1) Hosting a contest on social media.
2) Co-branded merchandise.
3) Offline events, parties.
4) Creating a special menu: compiling references, creative dish names, menu design curation, menu development, organizing a party.
5) And many more possibilities.
2) Co-branded merchandise.
3) Offline events, parties.
4) Creating a special menu: compiling references, creative dish names, menu design curation, menu development, organizing a party.
5) And many more possibilities.
work details
- The digest is published once a month, it can be included if the project fits the topic. The digest is on hold for the entire month
- Approximate work plan:
1) Let's get to know your project. You fill out a brief where you tell in detail about your event. Mark the points that need to be mentioned.
2) Then you send us good quality photos to choose from for publication.
3) We write the text according to the brief for the photo card.
4) We send it for approval.
5) We make adjustments if necessary (3 edits are free). If everything is ok, we publish it
2) Then you send us good quality photos to choose from for publication.
3) We write the text according to the brief for the photo card.
4) We send it for approval.
5) We make adjustments if necessary (3 edits are free). If everything is ok, we publish it
search
for answers
for answers
I want to buy advertising, what are the next steps?
You contact our manager and tell them about your project and your experience in promoting it.
Then we determine your goals, tasks, and desired dates for advertising promotion, and select the most suitable tariffs at the moment.
Next, we set the shooting day (if it's part of the chosen plan), a day for content approval and revisions.*
We send you a contract for signing or an invoice with an offer.
Signing the contract typically takes 1-2 days.
We receive your payment or payment confirmation for 100% of the cost.**
We determine the day and time for the team to come for the shoot (if required by the chosen plan). If no team visit is needed, we simply publish the content according to the plan.***
Then we determine your goals, tasks, and desired dates for advertising promotion, and select the most suitable tariffs at the moment.
Next, we set the shooting day (if it's part of the chosen plan), a day for content approval and revisions.*
We send you a contract for signing or an invoice with an offer.
Signing the contract typically takes 1-2 days.
We receive your payment or payment confirmation for 100% of the cost.**
We determine the day and time for the team to come for the shoot (if required by the chosen plan). If no team visit is needed, we simply publish the content according to the plan.***
* Revisions should be specific and clear. Our manager will guide you on the best way to format and submit them so that everyone is comfortable and understands.
The material for publication must be approved on the chosen day. If you anticipate being on vacation or a business trip, please provide the contact information of a person who can do it on your behalf. If you haven't submitted the material within 24 hours before the scheduled publication, we reserve the right to deny your placement. Refunds will not be issued.
** Our editorial team has its own content plan. We recommend paying and reserving spots in advance.
*** Posting day according to the selected plan tariff
The material for publication must be approved on the chosen day. If you anticipate being on vacation or a business trip, please provide the contact information of a person who can do it on your behalf. If you haven't submitted the material within 24 hours before the scheduled publication, we reserve the right to deny your placement. Refunds will not be issued.
** Our editorial team has its own content plan. We recommend paying and reserving spots in advance.
*** Posting day according to the selected plan tariff
Will you share the statistics?
You can always request statistics and coverage results after the advertising integration, across all formats and for all dates.
We would also appreciate detailed feedback from your end after the advertising integration. Please don't hesitate to inform our manager about your experience working with the team and the outcomes achieved in meeting your objectives.
We would also appreciate detailed feedback from your end after the advertising integration. Please don't hesitate to inform our manager about your experience working with the team and the outcomes achieved in meeting your objectives.
How to understand if my project is suitable for advertising?
We advertise restaurants, hotels, beauty salons, clothing, educational projects, and any other areas that align with our project's mission
We highly value our audience, and if we initially see that it doesn't align with the audience of your project or business, we reserve the right to decline collaboration (but this doesn't happen often!)
We highly value our audience, and if we initially see that it doesn't align with the audience of your project or business, we reserve the right to decline collaboration (but this doesn't happen often!)
What about revisions?
During the material approval process, you, as an advertiser, have three free revisions. After that, each revision costs 50$. To minimize the number of revisions, we provide a brief that helps avoid wasting both your and our time.
Couldn’t find an answer to your question?
Just contact our support, and we'll sort it out!
Just contact our support, and we'll sort it out!
let’s get started
Get in touch with our commercial manager to discuss all the details and choose the integration format